PUMA rebrands its stores to ‘PVMA’!
Sportswear giant PUMA shifts its focus to badminton with the launch of a specialized range and a new partnership.
Sportswear
Controversy surrounding 2024 Paris Olympics centers on "sexist" women's sportswear
‘Far too often, attention is paid more on how women athletes look, versus their power, grit and performance’
Adidas to liquidate remaining Yeezy stock following Kanye West split
Decision comes as the German sportswear giant faces financial challenges, with currency fluctuations
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