Instagram has rolled out a new “Instagram Map” feature in the US, similar to Snapchat’s Snap Map, allowing users to share their recent active location with friends and explore location-based Stories and Reels.

But after a wave of viral warnings on social media, Instagram head Adam Mosseri has reassured users that location sharing is off by default and only visible if you choose to share it.

Instagram map: what it does and what it doesn’t

The Instagram Map feature can be accessed from your Direct Messages (DMs) by tapping the “Map” option at the top. You’ll see a pop-up explaining that nobody can see your location unless you explicitly share it — and even then, Instagram requires double confirmation before enabling sharing.

The Instagram map

Mosseri says confusion has arisen because people can see themselves on the map when opening it, leading some to assume others can also see them. In reality, the map also shows posts from other users who’ve tagged their location in recent Stories or Reels — something Instagram has offered before, but now with easier access.

Location updates are not real-time

If you turn on Instagram Map location sharing, your position only updates when you open the app or have it running in the background. It doesn’t stream your real-time location — unlike Snapchat’s Snap Map, which can update continuously if you choose.

How to change your instagram map location settings

1. Access Instagram Map

Open Instagram and go to your DMs page.
Tap the “Map” option at the top.

2. Review the pop-up notice

First-time users will see a message confirming that your location stays private unless you share it.

3. Set your sharing preferences

Choose whether to share your location with specific people or not at all.
You can adjust these settings anytime via the Map feature.

Tips to protect your privacy on instagram map

Avoid tagging your current location in Stories or Reels until after you’ve left.
Regularly review who has access to your shared location.
Keep location sharing off if you don’t actively use the feature.

The takeaway: Instagram Map makes discovering location-based content easier, but location sharing is entirely optional. By adjusting your privacy settings, you can enjoy the feature without revealing where you are in real time.