Popular social media influencer Pyari Maryam passed away during childbirth on Thursday, sending shockwaves across her large online community.

The news, confirmed through a post on her official Instagram account, sparked an outpouring of grief among fans nationwide.

Pyari Maryam—admired for her soft-spoken nature and heartfelt content—had built a loyal following of hundreds of thousands. Many looked up to her for her positivity and authenticity, which made her one of Lahore’s most beloved digital creators.

She had recently shared joyful updates about expecting twins with her husband, Ahsan Ali, a milestone she celebrated openly with her followers.

Medical emergency during childbirth

According to information shared by individuals close to the family, Maryam’s health deteriorated suddenly. She was rushed to a nearby hospital, where medical teams attempted intensive efforts to save her life.

Despite their attempts, she tragically passed away during childbirth. Doctors were also unable to save her unborn twins, deepening the heartbreak surrounding the incident.

Family in deep mourning

Family members are said to be devastated and are currently unable to speak publicly due to the intensity of their grief. The influencer’s online supporters have flooded social media platforms with condolences, prayers, and memories of her most cherished moments.

Maryam’s death has created a wave of sorrow across Instagram, TikTok, and Facebook, where followers described her as “kind,” “gentle,” and “a light who brought positivity to many.” Many expressed disbelief over how quickly a joyous moment turned into a devastating tragedy.