Samsung has unveiled three new models at its Unpacked 2025 event — the premium Galaxy Z Fold 7, the stylish Galaxy Z Flip 7, and the much-anticipated Z Flip 7 FE, the company's first affordable foldable under its Fan Edition banner.
With this launch, Samsung is not only raising the bar for flagship innovation but also opening the door for more users to experience foldables without breaking the bank.
Z Fold 7: Powerhouse that folds innovation into every inch
Samsung’s Z Fold 7 is the flag-bearer of next-gen productivity. With bigger screens, slimmer design, and a massive 200MP main camera, the Fold 7 is no longer just a niche device — it’s a statement.
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Slimmer & Lighter: At just 8.9mm folded (4.2mm unfolded) and 215g, it's now sleeker than ever.
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Bigger Displays: 8-inch internal and 6.8-inch external screens offer a more immersive viewing experience.
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Camera Upgrade: A whopping 200MP primary camera leads the rear trio, joined by 12MP ultra-wide and 10MP telephoto lenses.
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AI-Powered Tools: Samsung's new ProVisual Engine enhances photo and video editing, while AI boosts image processing speeds.
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Snapdragon 8 Elite Chipset: The most powerful Android processor to date, shared with the Galaxy S25.
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Battery Life: Still 4,400mAh, but smarter internals stretch usage up to 24 hours.
📱 Prices: £1,799 (256GB/12GB), £1,899 (512GB/12GB), £2,149 (1TB/16GB)
Z Flip 7: Compact, chic, smarter than ever
For those who love style and portability, the Z Flip 7 delivers major upgrades in a smaller package. Think of it as the foldable iPhone alternative — only smarter.
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Design Tweaks: 6.5mm when open, 13.7mm when closed, and weighs just 188g.
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Full-Front External Display: A new 4.1-inch cover screen now spans almost the entire front, ideal for quick texts, calls, and selfies.
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Cameras Stay Strong: 50MP main + 12MP ultra-wide with improved Enhanced Nightography and Dual Preview.
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Screen Quality: 6.9-inch inner screen with higher refresh rate means smoother scrolling and streaming.
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Performance: 12GB RAM across both storage variants; powered by Snapdragon 8 Elite.
💸 Prices: £1,049 (256GB), £1,149 (512GB)
Z Flip 7 FE: Foldable tech, finally for masses
In a first for Samsung’s foldable series, the company has introduced an FE (Fan Edition) version of the Z Flip — and it might just be the game-changer the market has been waiting for.
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Slight Downgrades, Big Value: Slightly smaller displays (6.7" inner, 3.4" outer), lower resolution, and a mid-tier processor.
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Same Great Camera Setup as the standard Flip 7 — 50MP + 12MP with 10MP selfie cam.
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Still Foldable, Still Premium Feel: Armor build, water resistance, and sleek form remain intact.
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Battery: 4,000mAh — a tad smaller, but enough for all-day use.
💰 Prices: £849 (128GB/8GB RAM), £899 (256GB/8GB RAM)
What this means for foldable market
Samsung isn’t just updating its foldable lineup — it’s redefining accessibility. The Z Flip 7 FE could finally bring foldables to a wider audience, offering flagship-level design and features at under £900 — a price that once seemed impossible in the foldable space.
And with other brands like Motorola and OnePlus still trailing in refinement and global reach, Samsung is cementing its dominance in this niche.
Our early take
From camera enthusiasts to fashion-forward users, there’s something for everyone in this trio. The Z Fold 7 remains the king of productivity, the Z Flip 7 brings elegance and versatility, and the Z Flip 7 FE may finally mainstream foldables.
With pre-orders live and shipping set for July 25, the only real question is:
Are you ready to fold into the future?
Value-Added insights:
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Sustainability Moves? Samsung has yet to announce eco-friendly materials used in the new models — a trend gaining traction in recent launches.
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Accessories Coming? Expect custom cases and S Pen compatibility for the Fold 7, though not officially confirmed for Flip 7 FE.
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Trade-In Offers Likely: Samsung typically rolls out strong pre-order and trade-in deals — check official site or carrier bundles for deals.
