In a groundbreaking partnership, Zindigi, backed by JS Bank, joins forces with Visa, a global leader in digital payments, to reshape Pakistan's financial landscape.
This collaboration marks a significant milestone, promising effortless and innovative payment solutions for customers.
Combining Zindigi's financial tech expertise with Visa's expansive global network—spanning over 200 countries and territories—the partnership aims to transform the way people manage finances and conduct transactions.
The collaboration assures a diverse array of products and services for Zindigi customers, including physical and virtual debit and prepaid cards, enhancing flexibility in financial dealings.
Notably, Zindigi will introduce Banking as a Service (BAAS), enabling partners to deliver tailor-made financial solutions to their clients. The focus remains on an exceptional customer experience, where the Zindigi app offers a user-friendly interface, allowing seamless mobile payments for added convenience and security.
Facilitating Credential Issuance and Acceptance services, Zindigi and Visa will empower businesses of all sizes to accept Visa payments across various platforms, ensuring a streamlined payment experience.
This integration of Visa's global payment network with Zindigi's advanced technology aims to boost growth and global business opportunities.
Meena M. Khan, Chief Product and Marketing Officer at Zindigi, expressed enthusiasm about the collaboration's transformative impact on Pakistan's financial sphere. She emphasized the shared commitment to innovation and superior customer experiences, foreseeing this partnership as a driver for economic growth.
Umar Khan, Visa's Pakistan Country Manager, affirmed that this strategic alliance will introduce novel solutions, aligning with Visa's vision to enhance digital payment options and ensure a secure electronic transaction environment. Both entities aim to facilitate a smooth transition to digital payments, making it an intuitive choice for consumers.