Popular Indian model, actress and reality TV star Poonam Pandey has allegedly passed away. The news was first posted on her official Instagram handle.

The social media post said that Poonam has died on Friday morning due to cervical cancer at the age of 32.

The statement read: “This morning is a tough one for us. Deeply saddened to inform you that we have lost our beloved Poonam to cervical cancer. Every living form that ever came in contact with her was met with pure love and kindness. In this time of grief, we would request for privacy while we remember her fondly for all that we shared.”

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A post shared by Poonam Pandey (@poonampandeyreal)

Later, Pandey’s manager confirmed the death to Indian media, saying: “She died at her home in Uttar Pradesh.”

Social media users were left shocked, as many paid condolences, while others were confused as to what happened because Poonam was seen attending events just days ago and also shared updates on social media. Some were also sceptical if her account had been hacked. “But she was seen in Mumbai only 3 days ago,” one fan wrote.

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A post shared by Viral Bhayani (@viralbhayani)

Poonam Pandey was a popular, yet controversial figure. Born in Kanpur, she rose to fame after promising that she would strip if India won the 2011 Cricket World Cup final. She was also seen in the Kangana Ranaut-hosted OTT reality show Lock Upp recently as well as 'Fear Factor: Khatron Ke Khiladi'.

Poonam started acting in 2013 with the film 'Nasha', an erotic thriller. Later, she did 'Malini & Co.' and 'The Journey of Karma'. She mostly remained in the news for her bold fashion choices.