Former US President Donald Trump has officially announced the launch of his long-anticipated decentralized finance (DeFi) venture, World Liberty Financial (WLFI).
The debut will be marked by a live Twitter Spaces event on September 16 at 8 PM ET.
In a recent video on X (formerly Twitter), Trump conveyed his excitement about World Liberty Financial, highlighting its potential to disrupt traditional banking systems through blockchain technology. “Join me live on Twitter Spaces at 8 PM, this September 16, for the launch of World Liberty Financial. We are embracing the future with crypto and leaving the slow and outdated big banks behind,” Trump stated.
The new DeFi project is spearheaded by Trump’s sons, Donald Jr. and Eric Trump. It has already sparked considerable interest and speculation within both the financial and political arenas. The initiative was first hinted at last month on Truth Social, where it was initially known as “The DeFiant Ones” before adopting its current name.
However, the launch is not without controversy. According to a recent report by Newsweek, World Liberty Financial’s website uses an anonymous privacy service associated with Russian cybercriminals. The site, registered with Namecheap, relies on privacy services from Withheld for Privacy, a company known for enabling complete anonymity online. This association has raised questions about the transparency and security of the project, although no direct allegations of misconduct have been made against World Liberty Financial.
As the launch date approaches, all eyes will be on the new DeFi initiative and its ability to navigate both the promises and pitfalls of blockchain technology.
